Rest welcomes experienced business leader to its board

Inese Kingsmill is set to join Rest as its newest board director, effective 14 October.

Stepping into the role, she replaces Sally Evans, who retired from the board in July after more than five years.

Kingsmill was nominated to join Rest by employer Wesfarmers and brings over 25 years of leadership experience across areas like marketing, transformation, operating model design, and culture change.

“Inese is an experienced director who brings world-class digital transformation, marketing and customer-centric skills to the board of Rest,” said Rest chair James Merlino.

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“This directly supports Rest’s mission to make the experience of super simple for our 2 million members.”

Kingsmill’s vast experience includes almost 17 years at Microsoft, most recently as director of partner strategy, marketing, and programs, and over five and a half years at Telstra, where she led marketing, customer, and digital strategies for Telstra’s flagship consumer business.

Kingsmill also served as chief marketing and digital officer at Virgin Australia.

She is currently chair of Hipages Group and Sonder and also serves as a non-executive director on the boards of Bigtincan and NobleOak.

Commenting on the board appointment, she said: “Rest has a fantastic reputation as a leading member-focused digital super fund.

“I am delighted to be joining the board and look forward to supporting Rest’s 2 million members as they build financial confidence and prepare for the future.”

Earlier this month, the $80 billion fund appointed its inaugural general counsel, with Duncan Whiteside set to take up the role in December.

Reporting to the fund’s chief strategy and corporate affairs officer Tyrone O’ Neill, Whiteside will be responsible for leading the fund’s team of expert legal advisers.

It also welcomed two general managers, Kareene Koh and Florence La Carbona, to lead up key strategy and data initiatives.