Real estate investors should focus on global demographic trends to ensure their portfolios stand the test of time, says Francois de Bruin, Aviva Investors’ Head of Listed Real Estate.
Seismic demographic shifts, including ageing populations, migration and rising life expectancy, ultimately dictate long-term demand in the majority of real estate sectors and markets. As a result, the traditional sciences of geography and economics can no longer be relied upon solely by investors. A deep understanding of demographics, humanities and social sciences are also required to ensure properties are fit for the future.



